Beckie’s background is in brand development, print, digital, shopper, social media and direct response marketing. She studied Art History, Fine Art, Graphic Design and Marketing at St. Norbert College and to this day, she’s still often accused of losing track of time and “being in the zone” working on the latest project.
With over 10 years experience, she has been a creative leader at Havas Worldwide, as well as a senior creative at various agencies in Chicago. She strives to develop the most successful direct marketing, digital and experiential campaigns, to consistently raise response rates and establish stronger customer and brand relationships. She approaches marketing with strategic thinking with the end consumer always at the center.
Her client experience includes Allstate, Citibank, Chase, Discover, Dish Network, Fifth Third, Liberty Mutual Insurance, and Renovo Financial.
Additionally, Beckie leads the marketing efforts for Banging Gavel Brews, a local craft brewery in Chicago’s southwest suburbs. The brewery is a refreshing challenge and she’s excited about its future.